How Video Advertising evolved into Video MonetizationThe only thing that is certain in life is change.Apr 19, 2021Apr 19, 2021
Which Header Bidding integration is better for video?Header bidding is widely recognized as an effective and advanced programmatic method for publishers to offer ad inventory to numerous SSPs…Apr 11, 2021Apr 11, 2021
hWhen The Cookie CrumblesThe steps publishers need to take before Google pulls the plug on third-party cookiesMar 22, 2021Mar 22, 2021
Publishers, are you paying attention to Core Web Vitals?Over the last few years, it seems like search engine optimization has been slowly pushed aside and replaced by social media strategies…Mar 15, 2021Mar 15, 2021
Ad Standoff | Linear vs. Non-Linear AdsFor publishers who utilize videos on their websites, remaining non-intrusive and respectful of a user’s experience is vital for keeping…Mar 10, 2021Mar 10, 2021
Why Do Publishers Fear Video?Publishers benefiting from a steadily-increasing yet consistent revenue stream from video content with pre-roll ads is not a rare…Mar 9, 2021Mar 9, 2021
